Increase conversions by reducing form friction, the Correct Fields report shows you which fields users are correcting, at what rate, and the performance of each field. It breaks down the corrections in to deletes, cursor movements and refocuses.
Visualise the average correction rate of your forms over any time period, group this data by week or month to see how your average correction rate is trending. Visualise any time period, from a single day to multiple years, and see how friction is increasing or decreasing.
See the corrections percentage for each field (comparing the number of interactions to the volume of corrections) and explore the individual correction types. Formisimo measures behaviour at a low level, allowing you to see and interrogate a deep and wide dataset.
Discover the health of each field, as we compare it's metrics to your industry and the Formisimo average to generate a health score. Easily see which fields are troublesome and where your optimisation process should be focused.
Formisimo draws field names from your HTML, but you can easily rename fields by clicking on them. If you change the field name in a report that will change it across all the reports in Formisimo, making it easy for you to see which fields are performing badly.
All of the tables in Formisimo are sortable - click on a column header to prioritise that data and to see which fields are the best or worst for that metric. Use this in the Corrections Report to see which fields cause the most deletes, cursor usage or re-focuses.
Labeling, validation, layout and look-and-feel have a big impact on how quickly and easily users can complete your form. The greater the cognitive load then the more likely someone is to leave without completing it.
Formisimo measures every key press a user has within a field, and the Corrected Fields report shows you how users are changing and going back in to fields. See which fields have the most deletes and cursor movements, or see the fields that users go back in to (re-focus) the most.
Measure your journey to reduce form friction using our average correction rate per day chart at the top of the page. Choose any time period, group your data by week or by month and see how your optimisation changes have made it easier for your users to complete your form.
Measure and improve friction on specific devices by using our device segmentation, allowing you to see which fields on mobile have the most refocuses, which fields tablet users delete in the most and what fields have the highest volume of corrections on desktop.
"If you have forms, you need to analyze their performance. Formisimo does a very good job at providing in-depth information that really helps with optimization efforts. Useful data, simple interface. It is form analytics that actually works, especially when compared to some mouse tracking tools that have form analytics as one of the many features."ConversionXL Peep Laja