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Thomas Cook booking form

Analysis of the Thomas Cook booking form

This form was researched as part of the Holiday booking form analysis in January 2018
See the League Table for all Holiday companies. 49 companies were included in the research.
See all of our industry research. We carry out deep analysis of the forms in a new industry every two weeks.

Form Mobile Screenshot

Screenshot of Thomas Cook form

Headline Analysis

Total Fields
48
82% of holiday co's have less fields
Total Steps
4
This form has more steps than average
Sector Ranking
34
Ranked against 49 other Holiday co's
Completion Time
217.70s
Ranked 43 out of 49 companies for speed
Inline Validation
Success & Error
61% of holiday co's use inline validation
Address Lookup
Standard
67% of holiday co's use postcode lookup
Mobile Keyboards
Some
65% of holiday co's use mobile keyboards
Mark Required Fields
No
69% of holiday co's mark all required fields
iOS Field Movement
Yes
92% of companies allow easy field movement on iOS
Email Autocorrect
No
2% of companies spot mis-spelt domains
Spell-check off
Yes
8% of companies turn spell-check off on fields
Visible Contact
None
47% of companies show customer service information
Autofill Works
Yes
39% of companies have fully functioning autofill

Form Desktop Screenshot

Screenshot of Thomas Cook form

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